Curriculum Vitae

Strategic lead for key enterprise accounts. Orchestrating yearly planning, commercial forecasting, and long-term digital roadmaps while retaining oversight of engineering delivery quality.

• P&L Ownership: Managing the commercial forecast and yearly planning for multi-million euro accounts.
• Strategic Growth: Aligning client business goals with Diconium’s service portfolio to drive sustainable revenue.
• C-Level Advisory: Acting as the primary strategic partner and escalation point for client stakeholders.

Driver of organizational transformation within a shared leadership trio. Took full accountability for a dedicated Client Hub, managing the P&L, client relationships, and delivery operations while navigating a major organizational restructure.

• Organizational Transformation: Successfully established the new 'Client Hub' operating model, defining governance for the shared leadership team.
• Holistic Accountability: Owned the full lifecycle of the hub's client portfolio, bridging the gap between commercial targets and engineering reality.
• Operational Resilience: Ensured delivery continuity and commercial stability during a major organizational restructure, minimizing impact on clients and teams.

Led the Experience Engineering unit (~120 employees) that was a part of Diconium's largest sub-entity (diconium digital solutions - dds) within a shared leadership team. As a member of the dds Management Board, I was responsible for the unit's P&L, productivity, hiring strategy, and holistic people development.

• Management Board Membership: Served on the dds managemenet board, shaping high-level entity strategy and operational direction.
• Scale & Operations: Managed the productivity and utilization of 120+ employees across interdisciplinary product teams.
• People Development: Prioritized the growth of T-shaped engineers, fostering cross-functional software engineering skills.
• Strategic Hiring: aligned talent acquisition strategy with future client needs to ensure organizational readiness.

Focused on the core mission of the Director role: Leading and growing a team of software engineers across multiple clients. Prioritized the evolution of the 'T-Shaped' developer profile and competence development.

• Competence Strategy: Active member of Frontend & Content Management competence orgs, driving the vision of Full Stack engineering.
• People Development: Established frameworks for developing T-shaped engineers, ensuring readiness for future market technology needs.
• Technical Culture: Fostered a culture of continuous learning and cross-functional skill acquisition.

Held a dual mandate driving global architectural strategy and regional operations. Globally responsible for the e-commerce frontend while retaining ownership of data product systems (PIM/SIM) for EMEA and APAC.

• Business Impact: Directly contributed to ~40% growth in the DTC business through platform modernization and improved UX.
• Architectural Strategy: Spearheaded the global transition to a micro-frontend architecture, integrating Adobe Experience Manager (AEM) for scalable content and personalization.
• Operational Leadership: Directed the product and store information management ecosystems for EMEA & APAC, ensuring data integrity across markets.
• Team Scaling: Built and aligned distributed engineering teams to execute complex, multi-region platform initiatives.

Led cross-functional engineering teams (Frontend & Backend) in the development of critical global platforms. Acted as a hybrid Product Owner and Technical Lead to drive the transition from legacy workflows to modern cloud architectures.

• Cloud-Native Modernization: Architected a scalable CI/CD infrastructure, significantly reducing deployment times and operational overhead.
• Global Delivery: Successfully delivered multi-continental projects (Product & Store Information Management) for EMEA & APAC markets ahead of schedule.
• Agile Transformation: Established Scrum methodologies and DevOps cultures as a certified SCRUM Master.
• Community Building: Launched and managed a Germany-wide tech meetup group to foster knowledge sharing and recruiting.

Foundational years building scalable web architectures and leading agile development teams. Progressed from hands-on software engineering to technical leadership.

• Technical Leadership: Conception and implementation of complex web applications.
• Process Optimization: Integrated project management systems to improve workflow efficiency and shorten release cycles.
• Team Development: Mentored engineers regarding technical skillsets and workflow efficiency.